In the late 1990s, the Spice Girls were involved in a prolific marketing phenomenon that saw them become the most merchandised group in music history.
Despite sound problems in the early concerts, Anna Nicholson in The Guardian wrote, "As nostalgia tours go, this could hardly have been bettered.
The dress has gone down in history — along with 's and 's — as one of the most memorable fashion moments of all time.
The couple announced their engagement in 1998 and were dubbed "" by the media, becoming a cultural phenomenon in their own right.
That same year, Brown and Adams announced they were both pregnant.
The plan to re-form had long been speculated by the media, with previous attempts by the organisers of and to reunite the group as a five-piece falling through.